Soon on White Square 2019 stage – Sergio Spaccavento, Executive Creative Director at Conversion, Italy, holder of numerous national and international awards in the sphere of advertising, cinematography, radio and television. On April 17 Sergio will hold a seminar on the topic SEX SELLS, BUT HUMOR SELLS MORE that will be about why and how to use humor as a weapon in advertising, across all media. You will definitely learn something. You might even laugh. But attending this session will still be better than dying of boredom in a client meeting!  

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